Ferentz Rom Baro Alexandrescu
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The man

Who is Ferentz

My name is Ferentz. The people who know me call me Rom Baro, the big man of the family.

I was born in Romania in 1960. I learned about money in the years after the revolution, when fear still sat at every table and a neighbour would still inform on a neighbour for very little. A man who showed what he had in those days was a fool. So I learned to build quietly, and to speak of money only once it was finished and solid.

I did not learn this in a school. I learned it in the market, in real deals, with real men who would not forgive a mistake. I am a Gypsy. My people have always known that the worth of a man is not the coat on his back but the family that can rely on him.

This book is what I would tell my own grandchildren before they spend their first wage. It is not the advice of a banker. It is the advice of an old man who watched poor men stay poor, and decided long ago not to be one of them.

Ferentz

Are these experiences real?

Real, every word.

While men in the West were on Wall Street, recording themselves becoming rich for the cameras and writing books about it before the money was even theirs, in Eastern Europe in those same years there were no cameras and no books written. A man rose at four in the morning, drove a taxi, traded what could be traded, sold a sharp knife to a hungry man who needed one, and at the end of thirty years his grandchildren kissed his hand when he walked into the room.

That kind of wealth does not document itself. A man who shouts about what he has built attracts the envious and the hungry, and our people learned long ago not to shout. So you will not find me on a magazine cover. You will find me in this book. The difference between a story told quietly and a story told loudly is not the difference between false and true.

Before You Touch Your Salary

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A 79-page book. Yours to keep forever.

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